Easy Digital Downloads (EDD) Pro is an e-commerce plugin designed specifically for WordPress websites selling digital products—such as ebooks, software, music, PDF guides, and downloadable media—rather than physical goods.
Core Features
- Payment Gateway Support: Integrates with PayPal, Stripe, Apple Pay, Google Pay, and recurring subscription payment systems.
- Discount Code Engine: Allows creation of custom coupon codes, flat-rate or percentage discounts, custom validity windows, and single-use limit parameters.
- Digital Cart Experience: Offers an e-commerce checkout flow optimized for non-physical items, including customized account management blocks.
- Protected File Delivery: Restricts direct file access to authenticated buyers and provides file download tracking and logging.
- Integrations Library: Connects with over 100 third-party extensions and services, including email marketing tools like Mailchimp.
- Reporting & Analytics: Features built-in dashboards to track overall store earnings, sales trends, average order values, and customer behavior.
- Gutenberg Block Support: Provides native WordPress editor blocks to display products, shopping carts, and checkout pages directly within pages or posts.
